For the second year in a row, Suna Workforce Management (SWM) has been recognized in Everest Group’s 2025 PEAK Matrix® Assessment for Contingent Workforce Management (CWM) / Managed Service Provider (MSP) solutions and this year, we’ve moved up. Still in the Aspirants category, our upward trajectory speaks volumes. We’re not standing still. We’re gaining momentum and proving why we’re consistently ranked among the best MSPs for mid-market companies; especially when it comes to customer service, strategic execution and real partnership.
This recognition reinforces what our clients already know: we’re not a legacy provider clinging to outdated playbooks. We’re an emerging leader for companies ready to evolve beyond the “one-size-fits-none” approach of traditional MSPs.
“We’re laser-focused on doing the work that matters, not chasing awards, but delivering value to the organizations that trust us,” said Michael Larkins, President of Suna Workforce Management. “The fact that we’ve been recognized again by Everest Group validates our growth, our strategy and our obsession with client success.”
The Market Is Changing and So Are Expectations
The contingent workforce landscape is shifting fast. Companies today want more than just compliance checklists and headcount dashboards. They’re demanding flexibility, technology that actually works and most critically, a partner who listens.
Larger MSPs have dominated the space for years by leveraging sheer size and legacy relationships, but that dominance is slipping. Why? Because companies are tired of being ignored. They’re tired of the “ticket and forget it” approach. They’re tired of vendors who act more like traffic cops than strategic partners.
We’ve been seeing this change up close. Many of our newest partnerships have come from Gen 2 transitions; when organizations replace their long-standing MSPs after hitting a wall with service, innovation or transparency. And when that wall shows up, we’re the team they call to break through it.
“We’ve become the MSP of choice for middle market companies who are fed up with being treated like they don’t matter,” said Larkins. “At SWM, we treat every client like they’re our only client. That’s not just a mantra, it’s how we operate.”
NPS Doesn’t Lie
In an industry that loves buzzwords and jargon, few metrics cut through the noise like Net Promoter Score (NPS). And when it comes to NPS, SWM stands out.
Our most recent client survey results put our NPS well above industry average, with both clients (+63 on a scale of -100 to +100, compared to an industry average of -27) and suppliers (+60 on a scale of -100 to +100) consistently ranking us as responsive, dependable and strategic. This isn’t an accident. It’s the result of deliberate investment in our people, our processes and our technology-agnostic approach that offers customizable, user-friendly solutions for every client.
High NPS scores don’t just make us feel good, they prove we’re building real relationships, solving real problems and showing up every single day with our sleeves rolled up.
Designed for the Middle Market, Built to Scale
Most of the industry still centers its attention on Fortune 100 giants. But let’s be honest, those companies already have every tool, resource and army of consultants they could ever need. The middle market? That’s where the real opportunity lives and where the real pain points exist.
SWM was built to support companies with contingent workforce programs in the $5M – $100M range. We understand their unique needs, their growth trajectories and their hunger for a partner who’s just as ambitious. We’ve built our service model to be flexible enough for scale, but personal enough to never lose the human connection.
From high-touch onboarding to strategic workforce planning and real-time data analytics, we meet our clients where they are then help take them where they want to go, a mindset that continues to place us among the best MSPs for mid-market companies.
Why Everest Group Recognition Matters
Everest Group’s PEAK Matrix® is one of the most respected evaluations in the services industry. It’s not based on popularity contests or paid placements. It’s built on a detailed assessment of capabilities, market impact, technology adoption and client satisfaction. The fact that we’ve moved higher within the Aspirants category shows measurable progress and signals that SWM is headed straight toward the Leaders quadrant.
We’re not satisfied with staying where we are. This year’s recognition is motivation to keep pushing, keep innovating and keep showing the industry what a better MSP model looks like.
“We’ve never tried to be all things to all people,” said Larkins. “We know exactly who we are and more importantly, we know exactly who we serve best. Our job is to deliver extraordinary outcomes for those clients, and to do it in a way that makes them want to stay with us for the long haul which is why I am proud of the fact we have never lost an MSP client.”
What’s Next for SWM
As we look ahead, we’re doubling down on what’s working: high-touch service, customizable tech, strategic guidance and an unshakable focus on client outcomes which place us as one of the best MSPs for mid-market companies. Whether we’re implementing a new program, transforming an underperforming one or partnering with procurement teams to build smarter sourcing models, SWM is here to help companies get more out of their contingent workforce.
We’re honored to be recognized by Everest Group again this year but we’re even more excited about what comes next.
Let’s keep climbing.