Who’s Making A Wish?

Target, Macy’s and JC Penny’s aren’t the only ones gearing up for the holidays, Suna has found its own way to bring some holiday cheer to some very special people.

Though the main leg of the group sits down in sunny San Diego, the Northern California office has a few heavy hitters that enjoy some friendly competition with other local employment agencies. So, big hearts and strong backs have come together to put their muscles to use in a Cable Car pull hosted by the SFPD on December 3rdto benefit the Make a Wish Foundation. What says Christmas more than bulging biceps and the possibility of a herniated disc? I know I’m game.

My favorite part is the snippets of conversation I have been privy to between the two local leaders, Michael L and Joe M of Nelson and Associates. Trash talk among the two team heads quickly became verbal challenges resulting in phrases such as “elite teams” versus “strong back and weak minds.” I have a feeling both are revving up their teams in hopes their big promises are more than their own “make a wishes.” But leave it to recruiting professionals to have a few tricks up their sleeve. I’m waiting to walk into the local gym and see leaflets from both agencies offering a lifetime supply of MuscleMilk to anyone that participates… and wins. Sara P from San Diego has already bought her ticket for the weekend and I’m not going to lie, she may be little, but she packs a serious punch.

That would be the heart of the Suna Revolution though, wouldn’t it? Take the energy and enthusiasm that needs no outside stimulants, and gather them to pull a cable car in the name of a child. Some revolutions burst into flame and die out quickly. The true inspiration comes when the heart behind the company proves it isn’t a quickly dying match, but instead, has something more enduring; it has real staying power. After I heard about the cable car pull, it stuck with me long enough to drop a dollar in the ringing Santa’s red tin outside my local grocery. I smiled as I realized, the companies participation had in fact, done more than it had set out to do. They want to help kids, supporting Make a Wish, but even more so, the rings in the pond moved outward, reaching seamlessly into my little pocket and into the Salvation Army tin. The inspiration stayed with me through the isles in the store, the agonizingly slow moving line, all the way back to my home computer and almost empty wallet. I decided to set aside the goal of Gucci’s for my holiday party and instead, adding my own donation to Make A Wish, and I’m not even mad about it.

That’s the power of a real movement. When it’s right, when it works, when it comes from the heart, it moves people, industries and changes the way people see things. Their change was changing me. That’s good stuff.

So, if you are like me, and happen to be moved in any way, while that warm and fuzzy feeling is still warm in your belly, click on the link below and participate in any way you can. Donations, cheering, even becoming aware of Make a Wish and its amazing work, are all part of joining the revolution. And of course, Suna is still recruiting for pullers, but sorry, you are on your own for MuscleMilk.



December 3, 2011


Aquatic Park (Jefferson & Hyde Streets), San Francisco


SFPD Challenge: Santa Pull and Santa Plunge


Cops & Coffee, 8am – 12pm:

Cops will serve you at the Buena Vista Café (home of the world-famous Irish Coffee) and 100% of proceeds go to Make-A-Wish Foundation.

Cable Car Pull, 10:15am – 12:30pm:

Teams compete to see who can pull a cable car the fastest over a distance of 200 feet.

Here is the link if you would like to donate: